Websites for cafes
A site that gets your menu and hours right
Most cafe and restaurant searches are hungry and close by. Your site needs to answer are you open, what's on the menu, and how do I book, in the first few seconds.
What your customers are typing into Google
- “cafe near me open now”
- “brunch near me”
- “restaurant near me with vegan options”
- “book a table near me”
- “coffee near me”
- “gluten free cafe near me”
- “best breakfast near me”
What your website needs to do
A menu people can actually read
Your menu should be text on the page, not a photo of a printed menu or a PDF that's painful to zoom into on a phone. It also means Google can read it, which matters for dish-specific searches.
Hours that match Google exactly
Nothing sends a hungry customer to a competitor faster than turning up to a closed door. Your site's hours need to match your Google Business Profile, including public holidays and seasonal changes.
A clear way to book or walk in
If you take bookings, the button should be obvious, not a phone number buried in the footer. If you're walk-in only, say so, so people aren't left guessing.
Real photos of the food and the room
People decide whether to visit largely on photos. A handful of good shots of actual dishes and the dining space does more than a paragraph describing your warm, welcoming atmosphere.
Dietary and allergen info that's easy to find
Vegan, gluten free and dairy free diners often filter cafes out before they even call. Marking these clearly on the menu page keeps you in the running instead of out.
Common mistakes to avoid
The menu is a photo of a photocopy
Plenty of menus are still uploaded as blurry photos or scanned PDFs. Customers give up trying to read them, and Google can't index a word of it.
Hours drift out of date
Trading hours that were accurate at launch but never updated for winter hours or a public holiday are one of the most common reasons a hungry customer leaves without ordering.
No booking path at all
Even a simple link to a booking tool beats forcing every booking through a phone call during service, when no one has time to answer it.
Getting found on Google
Cafes and restaurants live or die by near me searches, so the basics matter more than almost any other industry: the right Google Business Profile category (cafe, restaurant, or both), photos uploaded regularly, and hours that are never wrong. On the site itself, a text menu beats an image every time for search, and dish or cuisine-specific pages help for searches like gluten free brunch. Reviews matter enormously here, a quick prompt on the receipt or at checkout works better than any follow-up email ever will. None of this replaces good food, but it makes sure people looking nearby can actually find you.
How our SEO worksOne price for cafes. No extras.
$500 + GST covers everything below. There's no add-on menu and nothing gets added at checkout.
- Up to 5 pages, designed for your business
- We write the words for every page
- Built mobile-first and fast to load
- Contact form sent straight to your inbox
- Online booking linked to the tool you already use
- A news section you can post to yourself
- Google Business Profile and Search Console set up
- On-page SEO basics: titles, descriptions, schema, sitemap
- One round of changes before launch
- You own the site and the domain
- First 3 months of Care hosting included
Too big for $500?
We don’t do these at this price, and we won’t pretend otherwise:
- Sites with more than 5 pages
- Online shops with a checkout
- Logo and brand design
- Custom booking systems or web apps
For those, talk to ClickTheory, our sister studio, which builds custom websites and quotes up front.
Questions from cafes
Can you connect our existing booking system?
Yes. We link or embed the booking tool you already use, like Fresha or a similar platform, so people can book a table without calling during service. It's included in the $500.
How do we update the menu ourselves?
The menu lives on the site as editable text, so you can update prices or swap a dish yourself, or send us the changes and we'll do it. No PDFs to re-upload every season.
Can you add specials or events as they come up?
Yes. Your site includes a simple news section for specials, events or seasonal menu changes, and you can post to it yourself once it's set up.
Do you write the menu descriptions for us?
Yes. We write the words for every page, including the menu intro, from a short form or a 15-minute call with you. It's included in the $500.
We also build websites for
A website for your cafe business, live next week
Tell us about your business in five minutes. We'll have your site live in about a week, for $500 + GST.