Websites for builders
A builder website that shows the work and the process
A build or renovation is one of the biggest spends a household makes. People want to see finished projects and understand how you work before they ask for a quote.
What your customers are typing into Google
- “builder near me”
- “home renovation builders”
- “kitchen renovation builder”
- “bathroom renovation near me”
- “home extension builder”
- “granny flat builder”
- “licensed builder near me”
What your website needs to do
Project galleries with some detail
A few finished projects, each with photos and a short note on what was done, beat a wall of unlabelled images. Say the type of job and the suburb, if the owner is happy for you to.
How a job runs, stage by stage
Quote, contract, approvals, build, handover. A short run-through of how you work tells a nervous client what happens next and sets expectations before the first call.
Licence and membership details
Building licensing varies by state and by the size of the job. Show your builder licence number and insurance, and list HIA or MBA membership only if you hold it.
Honest quote expectations
Say how you quote, how long a quote usually takes, and what you need to see first, like plans or a site visit. It filters out time wasters and reassures real clients.
The type of work you take on
Extensions, bathrooms, new builds and small repairs are different businesses. Name what you do and the rough size of jobs so people with the wrong project don't waste your time.
Common mistakes to avoid
Beautiful photos, no explanation
Photos alone leave out the part buyers care about, which is what you actually did and how the job went. A line or two under each project makes the work believable.
Listing every trade under the sun
A builder who claims to do everything looks like they specialise in nothing. Lead with the jobs you do most and want more of.
Association badges you don't hold
Showing HIA or MBA logos without a current membership is a fast way to lose trust and invite complaints. Only show what's yours.
Getting found on Google
Builders win work on trust, so local search is about proof. A Google Business Profile with the right builder category, project photos added regularly and reviews from past clients carries a lot of weight. On the site, pages for the work you want, like kitchen renovations or extensions, help you show up for those searches, and project write-ups give Google real content to read. Our Grow plan covers the profile, local SEO and two posts a month, which suits a trade that has plenty of finished work to show. We don't promise rankings, but a site with actual projects on it has an edge.
How our SEO worksOne price for builders. No extras.
$500 + GST covers everything below. There's no add-on menu and nothing gets added at checkout.
- Up to 5 pages, designed for your business
- We write the words for every page
- Built mobile-first and fast to load
- Contact form sent straight to your inbox
- Online booking linked to the tool you already use
- A news section you can post to yourself
- Google Business Profile and Search Console set up
- On-page SEO basics: titles, descriptions, schema, sitemap
- One round of changes before launch
- You own the site and the domain
- First 3 months of Care hosting included
Too big for $500?
We don’t do these at this price, and we won’t pretend otherwise:
- Sites with more than 5 pages
- Online shops with a checkout
- Logo and brand design
- Custom booking systems or web apps
For those, talk to ClickTheory, our sister studio, which builds custom websites and quotes up front.
Questions from builders
Can I show lots of projects on the site?
Yes. We build a gallery section within the 5 pages and add the projects you send. A good photo set for three to five jobs is a strong start.
Can you include HIA or MBA membership?
Yes, if you're a current member. Send us your membership details in the onboarding form and we'll place them alongside your licence and insurance.
Will the site give prices for builds?
Only if you want it to. Most builders explain how they quote and what affects the cost instead of listing prices, which we can write for you.
Can you add a page per suburb?
Not at $500. The site has up to 5 pages, so we name your main areas across them. More location pages come with our Dominate plan.
We also build websites for
A website for your builder business, live next week
Tell us about your business in five minutes. We'll have your site live in about a week, for $500 + GST.